Spruce Skin & Wax Shoppe

BrandingWeb DesignPackagingContent Creation
Written By Camp Clout Creative
 

Spruce Skin & Wax Shoppe

Services

+ Brand Identity
+ Skincare Identity
+ Packaging Design
+ Website Development

 

Behind the Brand

Spruce is a luxury spa located on the Westside of Olympia, Washington. Annie’s vision for her skincare line included organic, free-flowing shapes — incorporating rings from a tree, a nod to her heritage as the daughter of a lumberjack, as well as representing ripples, as in the way the business extends into the community.

We wanted to showcase the natural ingredients included in Annie’s custom skincare line — Spruce Sprigs, Anise, Almonds, Citrus, Hydration, and a beautiful face to showcase our facial wash. A combination of these icons create our primary logomark.

Camp Clout Creative

Camp Clout is a PNW based digital marketing studio focusing on lifestyle and creative brands and companies that give back to their communities. We are a collective of women, led by Stacey Dynamite, with over 20 years of combined marketing experience, as well as visual design, photography, copywriting, and community building.

https://www.campcloutcreative.com
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